BPP/Chartered Institute of Marketing
BPP and the Chartered Institute of Marketing (CIM) hold an annual event for those studying across London called The Pitch. Each group of students is given a brief to a real life marketing issue in the morning and have to develop a pitch to the client during the day. The best pitches are shortlisted and present to the client in the evening to be crowned that year’s winners.
VBM filmed the entire day with two cameras and produced a short highlights video as well as a longer in-depth documentary of the day.
